Salon Azul

Salon Azul invests in and advises companies in design, technology and infrastructure. The salon is how we think before we act.

How we work

We begin with a subject, not a deal. A small group meets regularly to go deep on something that interests us, and the salon ends in a written view of what we now believe.

  1. ThinkThe salon goes deep on a subject until we hold a view worth acting on.
  2. ExploreWe test whether the view points to a business, and what it would take to build.
  3. FundWe fund new ventures lightly and build them inside Salon Azul with a founding team.
  4. Spin outWhen a venture can stand on its own, it leaves with its own management and public face.
  5. AdviseWe stay on as adviser and investor. The companies repay the early funding and retain us for advisory work.

What we are interested in

The list follows our curiosity. It is not closed.

Companies

Where the thinking became a business. Salon Azul developed each of these, holds an investment in it, and advises it.

Utilen

An AI-powered coordination platform for the electric power industry.

Infrastructure, technology. Invested, advises.

8x1053 Labs

An advanced enterprise technology research lab working in security, infrastructure and AI operations.

Technology, infrastructure. Invested, advises.

Palacete Futuro

A luxury property and hospitality developer.

Design, property. Invested, advises.

People

Insights

Each salon ends in a short piece: what the subject is, why it matters to us, what we now believe, and the questions left open. They are published here as the salons produce them.

The first pieces are being written.

Firm

Entity
Salon Azul S.A.
Address
Avenida A, Casco Antiguo, Panamá
Contact
office@salonazul.co

Registration details are available to counterparties on request.